COIVis: Eye tracking-based Visual Exploration of Concept Learning in MOOC Videos
Zhiguang Zhou, Ruiqi Yu, Yuming Ma, Hao Ni, Guojun Li, Li Ye, Xiaoying Wang, Yize Li, Yong Wang
TL;DR
COIVis targets a gap in MOOC analytics by grounding eye-tracking data in Concepts of Interest (COIs) that align with multimodal video content. It defines five COI-level learner-state features (Attention, Cognitive Load, Interest, Preference, Synchronicity) and provides an end-to-end pipeline for video-based concept extraction, gaze-to-COI mapping, and narrative, multi-view visualization to support instructor-led interventions. Through Case Studies and instructor interviews in smart classrooms, COIVis demonstrates its ability to reveal patterns of engagement and identify problematic concepts for targeted instructional design. The work advances concept-level, semantically integrated visual analytics for online learning and sets the stage for real-time, scalable deployment in diverse educational contexts.
Abstract
Massive Open Online Courses (MOOCs) make high-quality instruction accessible. However, the lack of face-to-face interaction makes it difficult for instructors to obtain feedback on learners' performance and provide more effective instructional guidance. Traditional analytical approaches, such as clickstream logs or quiz scores, capture only coarse-grained learning outcomes and offer limited insight into learners' moment-to-moment cognitive states. In this study, we propose COIVis, an eye tracking-based visual analytics system that supports concept-level exploration of learning processes in MOOC videos. COIVis first extracts course concepts from multimodal video content and aligns them with the temporal structure and screen space of the lecture, defining Concepts of Interest (COIs), which anchor abstract concepts to specific spatiotemporal regions. Learners' gaze trajectories are transformed into COI sequences, and five interpretable learner-state features -- Attention, Cognitive Load, Interest, Preference, and Synchronicity -- are computed at the COI level based on eye tracking metrics. Building on these representations, COIVis provides a narrative, multi-view visualization enabling instructors to move from cohort-level overviews to individual learning paths, quickly locate problematic concepts, and compare diverse learning strategies. We evaluate COIVis through two case studies and in-depth user-feedback interviews. The results demonstrate that COIVis effectively provides instructors with valuable insights into the consistency and anomalies of learners' learning patterns, thereby supporting timely and personalized interventions for learners and optimizing instructional design.
