Sight, Sound and Smell in Immersive Experiences of Urban History: Virtual Vauxhall Gardens Case Study
Tim Pearce, David Souto, Douglas Barrett, Benjamin Lok, Mateusz Bocian, Artur Soczawa-Stronczyk, Giasemi Vavoula, Paul Long, Avinash Bhangaonkar, Stephanie Bowry, Michaela Butter, David Coke, Kate Loveman, Rosemary Sweet, Lars Tharp, Jeremy Webster, Hongji Yang, Robin Green, Andrew Hugill
TL;DR
The paper addresses the gap in multisensory virtual reality for cultural heritage by integrating olfactory stimuli into a VR reconstruction of London's Vauxhall Gardens Rotunda. It details a MIDI-driven, networked olfactory display (ULOD) synchronized with visuals and sound, implemented within a BIM-to-real-time workflow and evaluated through mixed-methods in museum and lab settings. Key contributions include demonstrating the feasibility of synchronized scent delivery in a public VR exhibit, and offering nuanced insights into how olfaction affects presence, engagement, and user experience, along with a candid discussion of technical and evaluative challenges. The work advances methodological guidance for sensory-history VR installations and highlights future directions for scalable, ethical, and authentic multisensory heritage experiences in public institutions.
Abstract
We explore the integration of multisensory elements in virtual reality reconstructions of historical spaces through a case study of the Virtual Vauxhall Gardens project. While visual and auditory components have become standard in digital heritage experiences, the addition of olfactory stimuli remains underexplored, despite its powerful connection to memory and emotional engagement. This research investigates how multisensory experiences involving olfaction can be effectively integrated into VR reconstructions of historical spaces to enhance presence and engagement with cultural heritage. In the context of a VR reconstruction of London's eighteenth-century Vauxhall Pleasure Gardens, we developed a networked portable olfactory display capable of synchronizing specific scents with visual and auditory elements at pivotal moments in the virtual experience. Our evaluation methodology assesses both technical implementation and user experience, measuring presence, and usability metrics across diverse participant groups. Our results show that integrating synchronized olfactory stimuli into the VR experience can enhance user engagement and be perceived positively, contributing to a unique and immersive encounter with historical settings. While presence questionnaires indicated a strong sense of auditory presence and control, with other sensory factors rated moderately, user experience of attractiveness was exceptionally high; qualitative feedback suggested heightened sensory awareness and engagement influenced by the inclusion and anticipation of smell. Our results suggest that evaluating multisensory VR heritage experiences requires a nuanced approach, as standard usability metrics may be ill-suited and 'realism' might be less critical than creating an evocative, historically informed, and emotionally resonant experience......
