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Randomization Inference in Two-Sided Market Experiments

Jizhou Liu, Azeem M. Shaikh, Panos Toulis

Abstract

Randomized experiments are increasingly employed in two-sided markets, such as buyer--seller platforms, to evaluate the effects of marketplace interventions. These experiments must reflect the underlying two-sided market structure in their design and can therefore be challenging to analyze. In this paper, we develop a randomization inference framework for outcomes from two-sided experiments, with a focus on testing and inference for two-sided spillover effects. Our approach is finite-sample valid under sharp null hypotheses. Regarding weak null hypotheses, we find that the commonly used Neyman-style studentization does not universally ensure asymptotic validity, and we document how it depends on the specific formulation of the null. We then propose a two-way variance estimator for studentization that restores asymptotic validity. We further propose methods to improve testing power by exploiting the two-sided structure of the problem, which we validate empirically. We demonstrate our methods through a series of simulation studies and an applied example from a network experiment in micro-lending.

Randomization Inference in Two-Sided Market Experiments

Abstract

Randomized experiments are increasingly employed in two-sided markets, such as buyer--seller platforms, to evaluate the effects of marketplace interventions. These experiments must reflect the underlying two-sided market structure in their design and can therefore be challenging to analyze. In this paper, we develop a randomization inference framework for outcomes from two-sided experiments, with a focus on testing and inference for two-sided spillover effects. Our approach is finite-sample valid under sharp null hypotheses. Regarding weak null hypotheses, we find that the commonly used Neyman-style studentization does not universally ensure asymptotic validity, and we document how it depends on the specific formulation of the null. We then propose a two-way variance estimator for studentization that restores asymptotic validity. We further propose methods to improve testing power by exploiting the two-sided structure of the problem, which we validate empirically. We demonstrate our methods through a series of simulation studies and an applied example from a network experiment in micro-lending.

Paper Structure

This paper contains 39 sections, 8 theorems, 201 equations, 5 figures, 9 tables.

Key Result

Theorem 3.1

Consider an independent two-sided randomized design (Definition def:multiple-randomization) where Assumption ass:local-interference holds. Let $\mathcal{C}$ be a buyer spillover conditioning event, as defined in Equation eq:cond_buyer.

Figures (5)

  • Figure 1: Graphical illustration of the conditioning event for Procedure \ref{['procedure:spillover']}. The shaded area illustrates that the procedure conditions on control sellers (columns), and then randomizes the treatments on buyers (rows).
  • Figure 2: Graphical illustration of the conditioning event for Procedure \ref{['procedure:total']}. The shaded area illustrates that the procedure permutes the treatment assignments across diagonal blocks.
  • Figure 3: Graphical illustration of the lower bound on power for varying $k$ with $n = 400$, $A = 1$, and $a = \tau = 0.01$.
  • Figure 4: Limit distribution of Neyman-style studentized statistic under $H_0^{wb,1}: \tau = 0$
  • Figure 5: All available variables from the data

Theorems & Definitions (23)

  • Definition 2.1: Independent Two-Sided Randomized Design
  • Example 2.1
  • Example 2.2: Two-Sided Design under Complete Randomization
  • Example 2.3
  • Remark 3.1
  • Remark 3.2: Randomization tests when design symmetry fails
  • Remark 3.3: Seller spillover hypothesis
  • Theorem 3.1
  • Definition 3.1: $k$-Block Conditioning Event
  • Theorem 3.2
  • ...and 13 more