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Influence Operations in Social Networks

Javier Pastor-Galindo, Pantaleone Nespoli, José A. Ruipérez-Valiente, David Camacho

TL;DR

This work tackles the global threat of influence operations in social networks by proposing seven DISARM-derived strategies and analyzing 80 FIMI incidents to map execution techniques. It details how these strategies—rooted in the DISARM framework with four phases and 16 tactics—co-occur in real campaigns, with Narrative Release being nearly universal and multi-strategy operations predominating. The study offers insights into how adversaries coordinate narratives, amplification, and information pollution, revealing dependencies that can guide detection and response. By advocating Cyber Threat Intelligence integration, Cyber Situational Awareness, AI-driven simulations, and cross-disciplinary defense efforts, the paper outlines a holistic, proactive approach to counter AI-enabled manipulation and strengthen resilience in digital information environments.

Abstract

An important part of online activities are intended to control the public opinion and behavior, being considered currently a global threat. This article identifies and conceptualizes seven online strategies employed in social media influence operations. These procedures are quantified through the analysis of 80 incidents of foreign information manipulation and interference (FIMI), estimating their real-world usage and combination. Finally, we suggest future directions for research on influence operations.

Influence Operations in Social Networks

TL;DR

This work tackles the global threat of influence operations in social networks by proposing seven DISARM-derived strategies and analyzing 80 FIMI incidents to map execution techniques. It details how these strategies—rooted in the DISARM framework with four phases and 16 tactics—co-occur in real campaigns, with Narrative Release being nearly universal and multi-strategy operations predominating. The study offers insights into how adversaries coordinate narratives, amplification, and information pollution, revealing dependencies that can guide detection and response. By advocating Cyber Threat Intelligence integration, Cyber Situational Awareness, AI-driven simulations, and cross-disciplinary defense efforts, the paper outlines a holistic, proactive approach to counter AI-enabled manipulation and strengthen resilience in digital information environments.

Abstract

An important part of online activities are intended to control the public opinion and behavior, being considered currently a global threat. This article identifies and conceptualizes seven online strategies employed in social media influence operations. These procedures are quantified through the analysis of 80 incidents of foreign information manipulation and interference (FIMI), estimating their real-world usage and combination. Finally, we suggest future directions for research on influence operations.

Paper Structure

This paper contains 7 sections, 3 figures, 1 table.

Figures (3)

  • Figure 1: Seven strategies based on DISARM techniques for influence operations in social networks
  • Figure 2: Prevalence of influence strategies in past incidents from 2014 to 2024
  • Figure 3: Combination of influence strategies in past incidents from 2014 to 2024