Cross-cultural analysis of pedestrian group behaviour influence on crossing decisions in interactions with autonomous vehicles
Sergio Martín Serrano, Óscar Méndez Blanco, Stewart Worrall, Miguel Ángel Sotelo, David Fernández-Llorca
TL;DR
This study addresses how cultural background and social information from co-located pedestrians shape pedestrian crossing decisions in interactions with autonomous vehicles. It uses a novel immersive VR setup within the CARLA simulator to replicate identical crossing scenarios in Spain and Australia, varying AV braking styles and pedestrian attitudes. Key findings show pedestrians tend to cross with groups, with risk-taking more pronounced among Spanish participants and caution more prevalent among Australians, especially when yield is uncertain; social cues can either facilitate or hinder safe crossing depending on context. The work advances understanding of cross-cultural pedestrian-AV interactions and offers data and methods that could inform HMIs and AV policies to improve safety and acceptance across cultures.
Abstract
Understanding cultural backgrounds is crucial for the seamless integration of autonomous driving into daily life as it ensures that systems are attuned to diverse societal norms and behaviours, enhancing acceptance and safety in varied cultural contexts. In this work, we investigate the impact of co-located pedestrians on crossing behaviour, considering cultural and situational factors. To accomplish this, a full-scale virtual reality (VR) environment was created in the CARLA simulator, enabling the identical experiment to be replicated in both Spain and Australia. Participants (N=30) attempted to cross the road at an urban crosswalk alongside other pedestrians exhibiting conservative to more daring behaviours, while an autonomous vehicle (AV) approached with different driving styles. For the analysis of interactions, we utilized questionnaires and direct measures of the moment when participants entered the lane. Our findings indicate that pedestrians tend to cross the same traffic gap together, even though reckless behaviour by the group reduces confidence and makes the situation perceived as more complex. Australian participants were willing to take fewer risks than Spanish participants, adopting more cautious behaviour when it was uncertain whether the AV would yield.
