Fuzzy synthetic method for evaluating explanations in recommender systems
Jinfeng Zhong, Elsa Negre
TL;DR
The paper addresses the challenge of evaluating explanations in recommender systems across multiple user-centered goals. It combines a web-based interactive questionnaire with a context-aware recommendation method and introduces a fuzzy synthetic evaluation to aggregate six metrics: efficiency, effectiveness, persuasiveness, trust, transparency, and satisfaction. Through a user study on the CoMoDa dataset, it compares context-free and context-aware explanations, revealing that context-aware explanations increase decision time and yield mixed objective outcomes, while subjective perceptions can diverge from measured effects. The fuzzy aggregation provides a principled, uncertainty-aware overall assessment, offering a replicable evaluation framework to guide the design of context-aware explanations in RSs and to balance trade-offs among competing goals in explanations.
Abstract
Recommender systems aim to help users find relevant items more quickly by providing personalized recommendations. Explanations in recommender systems help users understand why such recommendations have been generated, which in turn makes the system more transparent and promotes users' trust and satisfaction. In recent years, explaining recommendations has drawn increasing attention from both academia and from industry. In this paper, we present a user study to investigate context-aware explanations in recommender systems. In particular, we build a web-based questionnaire that is able to interact with users: generating and explaining recommendations. With this questionnaire, we investigate the effects of context-aware explanations in terms of efficiency, effectiveness, persuasiveness, satisfaction, trust and transparency through a user study. Besides, we propose a novel method based on fuzzy synthetic evaluation for aggregating these metrics.
