Reputation Transfer in the Twitter Diaspora
Kristina Radivojevic, DJ Adams, Griffin Laszlo, Felixander Kery, Tim Weninger
TL;DR
This work examines how reputations transfer when users migrate from X/Twitter to Threads, Mastodon, and Truth Social using a large multi-platform dataset. It employs logistic regression to identify predictors of migration and ordinary least squares regression to assess reputation transfer across platforms. The key finding is that high-follower X/Twitter users are more likely to migrate, and their reputation transfers to Threads but not to Mastodon or Truth Social, highlighting platform-specific portability of online influence. The study provides insights for platform designers and policymakers on data portability, reputation management, and competitive dynamics, while noting limitations such as username-matching biases and reliance on follower counts. Overall, the results illuminate the selective portability of digital reputation across competing social ecosystems.
Abstract
Social media platforms have witnessed a dynamic landscape of user migration in recent years, fueled by changes in ownership, policy, and user preferences. This paper explores the phenomenon of user migration from established platforms like X/Twitter to emerging alternatives such as Threads, Mastodon, and Truth Social. Leveraging a large dataset from X/Twitter, we investigate the extent of user departure from X/Twitter and the destinations they migrate to. Additionally, we examine whether a user's reputation on one platform correlates with their reputation on another, shedding light on the transferability of digital reputation across social media ecosystems. Overall, we find that users with a large following on X/Twitter are more likely to migrate to another platform; and that their reputation on X/Twitter is highly correlated with reputations on Threads, but not Mastodon or Truth Social.
