Web-based Interactive Narratives to Present Business Processes Models
Márcio Rocha Ferreira, Tadeu Moreira de Classe, Sean Wolfgand Matsui Siqueira
TL;DR
This paper addresses the challenge of making business process models accessible to non-experts by transforming BPMN elements into interactive narratives. It introduces the Scripting Your Process (SYP) method, a two-step approach that extracts BPMN flow elements into subject–verb–complement sentences and scripts them into Beat Sheets, subsequently generating Ink-based web narratives via Inkle. Evaluated through a quasi-experimental Design Science Research study with 19 game-design students, SYP demonstrated high completeness (≈100%) and strong but lower correctness (≈84%), with statistical tests supporting the method's effectiveness and qualitative feedback indicating perceived fidelity. The work advances BPM education and collaborative process understanding by providing a systematic, design-science-driven pathway to produce engaging, narrative-based representations of business processes, and points to future automation and validation with more complex models and professionals.
Abstract
Interactive narratives offer a novel approach to presenting business process models, making them more accessible and collaborative. These narratives create a hyper-textual environment that facilitates knowledge exchange and comprehension for ordinary individuals. However, designing such narratives is complex, as business process modelers must accurately identify and translate the graphic elements of a process model into dynamic narrative elements. This research paper introduces the Scripting Your Process (SYP) method, which provides a systematic approach to designing interactive narratives based on business process models. Following the principles of Design Science Research (DSR), a quasi-experimental study demonstrates and evaluates the SYP method. The results show that the SYP method successfully achieves its objective, contributing to the systematic design of interactive narratives derived from business process models. Consequently, individuals who are not experts in business process management can understand these processes in an engaging and gameful manner.
