DreamMatcher: Appearance Matching Self-Attention for Semantically-Consistent Text-to-Image Personalization
Jisu Nam, Heesu Kim, DongJae Lee, Siyoon Jin, Seungryong Kim, Seunggyu Chang
TL;DR
DreamMatcher tackles semantically consistent text-to-image personalization by preserving the pre-trained model's structure while injecting reference appearance through appearance matching self-attention (AMA). It introduces semantic matching, a cycle-consistency mask, and semantic matching guidance to align and enrich subject details without retraining, making it a plug-in compatible with existing T2I personalization models. Empirical results show state-of-the-art performance among tuning-free methods and competitive results versus learnable approaches, especially in challenging non-rigid personalization scenarios. The approach offers robust, flexible customization with practical impact for personalized content generation without additional training overhead.
Abstract
The objective of text-to-image (T2I) personalization is to customize a diffusion model to a user-provided reference concept, generating diverse images of the concept aligned with the target prompts. Conventional methods representing the reference concepts using unique text embeddings often fail to accurately mimic the appearance of the reference. To address this, one solution may be explicitly conditioning the reference images into the target denoising process, known as key-value replacement. However, prior works are constrained to local editing since they disrupt the structure path of the pre-trained T2I model. To overcome this, we propose a novel plug-in method, called DreamMatcher, which reformulates T2I personalization as semantic matching. Specifically, DreamMatcher replaces the target values with reference values aligned by semantic matching, while leaving the structure path unchanged to preserve the versatile capability of pre-trained T2I models for generating diverse structures. We also introduce a semantic-consistent masking strategy to isolate the personalized concept from irrelevant regions introduced by the target prompts. Compatible with existing T2I models, DreamMatcher shows significant improvements in complex scenarios. Intensive analyses demonstrate the effectiveness of our approach.
