The influence of coordinated behavior on toxicity
Edoardo Loru, Matteo Cinelli, Maurizio Tesconi, Walter Quattrociocchi
TL;DR
This study investigates how Coordinated Behavior (CB) relates to toxic discourse on X around the 2019 UK general election using a large-scale dataset (11,264,280 tweets from 1,179,659 users) and toxicity scores from Perspective API. CB is identified via a superspreader framework built on retweet-based similarity and clustered with Louvain methods, while political leaning is inferred through a seed-driven hashtag propagation approach. The findings show that strongly coordinated users tend to share less toxic content overall, with cluster-specific patterns and a nuanced effect depending on whether content is original or retweeted; in particular, original CB content can be more toxic, but CB interactions generally do not markedly increase non-coordinated toxicity. Temporal analyses reveal higher toxicity peaks aligned with campaign events, suggesting that CB primarily serves amplification and influence, not straightforward toxicity dissemination, and that content nature and political framing can outweigh coordination in shaping online toxicity.
Abstract
In the intricate landscape of social media, genuine content dissemination may be altered by a number of threats. Coordinated Behavior (CB), defined as orchestrated efforts by entities to deceive or mislead users about their identity and intentions, emerges as a tactic to exploit or manipulate online discourse. This study delves into the relationship between CB and toxic conversation on X (formerly known as Twitter). Using a dataset of 11 million tweets from 1 million users preceding the 2019 UK general election, we show that users displaying CB typically disseminate less harmful content, irrespective of political affiliation. However, distinct toxicity patterns emerge among different coordinated cohorts. Compared to their non-CB counterparts, CB participants show marginally higher toxicity levels only when considering their original posts. We further show the effects of CB-driven toxic content on non-CB users, gauging its impact based on political leanings. Our findings suggest that CB only has a limited impact on the toxicity of digital discourse.
