PiXi: Password Inspiration by Exploring Information
Shengqian Wang, Amirali Salehi-Abari, Julie Thorpe
TL;DR
PiXi tackles the challenge of creating secure yet memorable passwords by prompting users to explore unusual information just before password creation, thereby nudging them away from habitual patterns. The approach combines six nudges across Facilitate, Reinforce, and Confront within a three-category exploration flow (Images, Books, Movies), plus an optional PiXi-Hints extension to assist login recall. In a two-session MTurk study with 238 participants, PiXi-produced passwords were longer and more resistant to guessing than those from a control, with higher ZXCVBN scores and improved offline-attack resilience under PiXi-Hints. The work demonstrates that curated, information-centric nudges can meaningfully improve password security while maintaining user-perceived usability, and suggests avenues for broader category coverage and long-term memorability assessment.
Abstract
Passwords, a first line of defense against unauthorized access, must be secure and memorable. However, people often struggle to create secure passwords they can recall. To address this problem, we design Password inspiration by eXploring information (PiXi), a novel approach to nudge users towards creating secure passwords. PiXi is the first of its kind that employs a password creation nudge to support users in the task of generating a unique secure password themselves. PiXi prompts users to explore unusual information right before creating a password, to shake them out of their typical habits and thought processes, and to inspire them to create unique (and therefore stronger) passwords. PiXi's design aims to create an engaging, interactive, and effective nudge to improve secure password creation. We conducted a user study ($N=238$) to compare the efficacy of PiXi to typical password creation. Our findings indicate that PiXi's nudges do influence users' password choices such that passwords are significantly longer and more secure (less predictable and guessable).
